Phelim Killough: Signifyd Data Analyst

Finding your soulmate in retail can be a heartbreaking pursuit

The Fearless Commerce Podcast sits down with Signifyd Data Analyst Phelim Killough to explore the ins and outs of customer loyalty in the age of one-click infidelity. Always the romantic, Killough explains how Soulmates, Hot Dates, Ghosters and Exes drift in and out of online retailers' lives and how merchants can hang onto their most valuable relationships. For good measure, Killough dives into his educated predictions for the holiday season.

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This is The Fearless Commerce podcast, a regular plunge into understanding why commerce leaders do what they do and how they managed to embrace fearlessness in the face of retail.

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